Foxford Woollen Mills
Foxford is an Irish heritage brand renowned for their expertly-crafted homeware and a beautiful mill, shop and cafe based in Co. Mayo. Following the success of a campaign we delivered to celebrate their 130th year, they approached us for a full digital rebrand. The brief? To overhaul their digital presence, from website content and design to email, digital marketing and social media.
Photo Credit: Al Higgins, Finn Richards
BRANDING
A revised logo, new typography and refreshed colour palette.
ART DIRECTION
Brand new ecommerce photography and seasonal lifestyle content.
EDITORIAL
A full suite of editorial – from tone of voice and content strategy to new product descriptions.
WEBSITE
Design, art direction and copywriting for a
website replatform, in collaboration with their team of developers.