Finline Furniture
Finline has been in the business of making beautiful sofas and armchairs for over forty years. From start to finish, design to manufacture, every piece of furniture passes through the hands of countless skilled craftspeople in their tight-knit Irish workshop.
Creative Campaign
Working with the objectives of Finline’s in-house team, we crafted a compelling campaign narrative with heritage and craftsmanship at its core.
Art Direction
Together with Moose, the video production company, we lead on the production, art direction and delivery of a suite of stills and video for use across Finline’s digital channels to help elevate the overall look and feel of the brand.
Editorial Content
Building on the brand’s existing tone of voice, we delivered an editorial style guide and copy that felt authentic to the people behind the brand. Storytelling was at the heart of this campaign, and as such our team worked on a storyboard based on a conversation with Finline’s founder, Kieran – the perfect narrator for the campaign film.
Project Management
Liaising with Finline’s in-house team, our Director oversaw the production of the campaign from start to finish.
We worked closely with Finline to deliver a creative campaign that celebrated this founding story.
