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The Natural Sleep Company
Our first creative campaign for The Natural Sleep Company draws on the rich and varied heritage of the brand to deliver a suite of commercial and lifestyle content designed to accompany the company’s refreshed brand identity.
eCommerce
We created an in house studio to capture stills of the wide product catalogue in a new and fresh way.
Brand
We shot a video and stills campaign to bring the brand story to life and showcase the product in a styled setting.
Website
We worked with the internal marketing team to roll out the content across the various digital touchpoints.
The campaign introduces the world of Natural Sleep – its factory, setting, people, and products – and offers an intimate insight into the journey of each mattress, from the craft and care involved in its making to the skilled hands behind the process, and the attention to detail that defines its exceptional quality.
Photo Credit: Tristan Hutchinson
"As soon as we met Kate, Ciana, and Emma at Narrator & Co we knew we were in good hands. They immediately put us at ease and created a campaign that got to the heart of our business, capturing our heritage, people, and the craftsmanship behind every product made at our Co. Limerick factory. We trusted them to bring the Natural Sleep story over the last 40 years to life, and their great communication, attention to detail and creative approach resulted in work that we are very proud of."
– Mary Rose Fitzpatrick, Natural Sleep Company
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